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"MaxWhere gears up the brain"

Discovered by
the VR Learning Research Group
Szechenyi Istvan University

The VR Learning Research Group of the Cognitive Infocommunications Laboratory published breakthrough results about the MaxWhere 3D platform. It was discovered by the scientists, based on test results from 400 users, that

“MaxWhere's 3D environments involve the very quick and effective part of the brain in our digital work. Therefore users will be 30-50% more effective while cognitive stress is considerably relaxed.”

"We are seeing the same brain power explosion with the transition from 2D windows to 3D spaces as in the case of moving from the command line (e.g. DOS) to 2D windows"

"Scientists at the lab found that users were able to complete workflows 50% faster in MaxWhere's 3D environments than using window-based 2D environments."

Results also showed that the use of MaxWhere's specially designed 3D environments together with MaxWhere's cognitive navigation technology enables considerably more effective memorization - even when it comes to remembering the location and content of 2D images and documents.

Further, users were able to comprehend the content presented to them 50% faster, even as the operations they needed to perform to access the content were much simpler and cognitively less stressful than in 2D window-based environments.

Key takeaways from the experiment

Office work typically consists of tasks such as editing / reading documents, slideshows and webpages, watching videos and filling out reports.

1. Without MaxWhere
Figure 1 shows the time it took users to complete a simple workflow (consisting of editing / reading documents, slideshows and webpages, watching videos, and filling out questionnaires) when the content of the workflow was shared through a 2D content management system. Although about 21-20% of users finished in 4-5 minutes, some users (16%) needed up to 10-15 minutes to complete the workflow.

2. With MaxWhere
Figure 2 shows that users' work was considerably faster when the workflow was shared using MaxWhere's 3D environment. Almost all users completed the same workflow in 2-3 minutes.

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What is the secret behind MaxWhere?

Users given a list-like (linear) description of the task to be completed via e-mail or through a 2D content management system lost much time in understanding the relationships between the task and the various documents, videos, slideshows and questionnaires required for different steps of the workflow. Users also lost much time because the files required for the workflow were attached in alphabetical order, not in the order imposed by the workflow.

In contrast,

MaxWhere users were able to comprehend the relationships between the task and the content immediately. It was automatically clear to users that the documents presented on the same table or on the same wall conceptually belonged together as a single group. The 3D arrangement of the content explained the workflow directly. Rather than being given in order of storage (i.e. in alphabetical order), the content was presented in the arrangement necessary for the workflow.

The conclusion

was that most workflows are difficult to describe and comprehend using text or even using 2D flow charts. In 3D environments like the ones provided by MaxWhere, the topological arrangement, size and shape of different documents automatically makes the relative importance and relationships between the content clear. Content shared using file-directory structures carries with it the logic behind the storage of the content, whereas content shared in 3D can be arranged more freely and more effectively in cases when fast comprehension is important.

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